September 30, 2014

Is Your Content Marketing Me Focused or We Focused?

Lone Survivor

Is your content marketing me-focused or we-focused? If you find your content marketing efforts failing to meet your expectations, the answer to that question may help you understand why. I came across an article by Inc.com contributor, Jeff Haden, which explains why me-focused content pushes readers away while we-focused content pulls them in. After seeing […]

The Apostrophe and Stupid – Sometimes They Go Together

grammar girl punctuation

Repeated misuse of the possessive apostrophe in your writing makes you look stupid. OK, if you don’t claim to be a copywriter, journalist, or other professional writer, most people will probably cut you some slack for including an errant apostrophe in your blogs and emails. But proper use of this little placeholder is easy to […]

How to Use Onomatopoeia in Content Marketing and Elsewhere

onomatopoeia the fox video

What Does the Fox Say?  What is onomatopoeia? According to the vocabulary.com website, the term, onomatopoeia, refers to a very specific process of word making: an attempt to capture the sound of something in words. Frequently, people get onomatopoeia mixed up with interjections. Interjections belong to the group known as the eight parts of speech. […]

25 Blogging Tips for Newbies on List25

blogging tips

A few weeks ago, the always inspiring and spectacularly vivacious Misty McPadden (@mistygirlph) asked me to contribute to one of her posts on List25 about blogging tips for beginners. I’m still reeling from the excitement that such an authoritative influencer like Misty would seek out tips and advice from little ol’ me. But it’s true […]

Top 10 Reasons to Self Publish

Used with permission

I love the thought of traditional publishing and am actually in the process of ghost writing and editing 4 books for two separate authors who have already landed publishing contracts in that world. But the notion of self-publishing has crossed over from the wrong side of the tracks to reside, if not next to, at […]

Get Out of the Doldrums and Get Writing

writers block

Last month I shared my way to bust writer’s block – to get the words flowing again. And to even feel good about your calling – to find success as an accomplished writer. Not just a writer, but an accomplished writer. But maybe you haven’t experienced that stage of writer’s block, yet. Perhaps you’re pretty […]

Writers – Do You Have Economy of Statement?

Bradley Cooper in Limitless

As a writer, you (hopefully) want your audience to understand you. A good writer will lead his reader to his meaning by the most sure and direct route possible. And, if the reader chooses to take the time to read an article, she certainly hopes to derive some sort of valuable meaning from the writer’s […]

How Do You Manifest Those Freelance Writing Dreams?

law of attraction

We all have dreams and desires. Some of them, more lofty than others. And, some of us actually do something with them. Yet, many do nothing with them, other than dream. The standard bill-of-fare for achieving in this world – hard work, more hard work, even more hard work, and a great big lucky break […]

Why Freelancers Need the Sun – Both Literally and Figuratively

Freelancers need sun

Freelancers need the sun. They need it for the normal reasons – vitamin D and its other health benefits. But freelancers need the sun for reasons other folks don’t. Freelancers: Have you tried using mobile Internet under the bright sun? Have you been off skype for more than 3 days? Have you ever tried to […]

A Post Per Day Does Not Mean More Traffic Your Way

website traffic

Do you really believe posting every day will bring more traffic to your website or blog? Think again. If you publish a daily post just for the sake of it, some may not qualify as outstanding or even adequate quality. Some days just don’t have as much traffic as others. Sunday is one of those […]