Seven Boss Ways to Improve Your New Writing Website
I recently wrote an article about the importance of building a brand for writers, inspired by my good friend and mentor (whether she realizes she mentors me or not), Laura Spencer of Writing Thoughts. One of the best ways to begin building brand awareness is to start a writer’s website. You can offer writing advice to others, sell products and services, as well as have a little fun – you know, diversion from the everyday tasks involved in running your business. Herein lies the rub – … Read more ...
Are Sparkly Content and Eye-Catching Photos the New SEO?
If you don’t read much on SEO you may not have heard about the Penguin changes over at Google recently. Google is updating their algorithm to give readers better quality content as they search for information or simply Google it. They want to get rid of web spam and that’s a great thing. Who wants to land on a website just full of links with no information? Not me. Google has been making changes like this for years, usually updating quarterly, and more recently, monthly and possibly now, … Read more ...
Cool Applications to Help You Merge and Manage Social Media
Search engine optimization (SEO) has always been a moving target with search engine algorithms being modified and refined to keep pace with changes in technology, and one of the most formidable new challenges is using social sharing to promote content. Social media has changed the way we connect and communicate online, and SEO strategy must reflect the skyrocketing growth in social media sharing and collaboration. For freelancers, effective social media management is becoming just as important … Read more ...
How to Banish Time Wasters and Get More Writing Done
Everyone would love to tack on extra hours to each day. Who couldn’t use a little more time to get assignments done, run errands, or check items off that mile-long To-Do list? No magical formula exists to make your days longer, but strategies that can help you use your time better are abundant. One of the major strategies calls for a close examination of the “time wasters” in your life. We all have them -- activities that eat away at our hours without really giving us anything in … Read more ...
Freelance Scoop
Create a Stellar Google Plus Business Page in a Snap
All business owners, including freelance writers, need to learn how to create a Google plus business page to promote their services. Here's why: with the increasing popularity of digital business and communication, the global business community has utilized the power and reaped the benefits associated with the Internet and its worldwide reach. As more individuals flock to social media networks for their personal reasons, businesses, both large and small, have forged a presence on the popular … [Read More...]
Inspiration
Build Your Brand From Your Mom Experience
Editor's Note: Since May is the month of moms, we decided to feature a post especially for mom freelancers. In June, the month of dads, we'll give papas equal time with a feature of their own. Perhaps you are a new mom. You used to work for someone else and now you think you might want to stay at home. Or maybe you just want a career change, or have already spent years raising your kids and plan to start your own small business. Do you have freelance options if you weren’t born a writer, … [Read More...]
Productivity
Does Your Home Office Inspire You or Tire You?
I’ve written a couple of articles outlining the major steps to home office organization in the past. Read about initial home office setup and design here and about micro-steps to corralling all that overwhelming clutter here. But there’s so much more to working smart outside of the cubicle-land … [Read More...]
Marketing
Cool Applications to Help You Merge and Manage Social Media
Search engine optimization (SEO) has always been a moving target with search engine algorithms being modified and refined to keep pace with changes in technology, and one of the most formidable new challenges is using social sharing to promote content. Social media has changed the way we connect and … [Read More...]
